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The Quiet Science of Cult Brands
Stop Trying to Be Seen... Start Being Felt. Why the world's most desirable brands don’t chase visibility, they engineer obsession.
Jun 6
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Carolynne Alexander
156
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The Quiet Science of Cult Brands
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How to Build a Luxury Brand Without Social Media Burnout
Build a high-end brand without daily posting. Discover a luxury content strategy that positions you as iconic. No burnout, just real authority.
Apr 2
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Carolynne Alexander
850
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How to Build a Luxury Brand Without Social Media Burnout
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76
What Miu Miu Can Teach You About Personal Branding
Miu Miu is a masterclass in founder-led branding. Here's how you can steal its luxury-level clarity and “It Girl” energy for your personal brand.
Apr 12
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Carolynne Alexander
312
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What Miu Miu Can Teach You About Personal Branding
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31
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How to Build a Luxury Brand Without Social Media Burnout
Apr 2
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Carolynne Alexander
850
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The Business of Luxury
How to Build a Luxury Brand Without Social Media Burnout
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76
What Miu Miu Can Teach You About Personal Branding
Apr 12
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Carolynne Alexander
312
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What Miu Miu Can Teach You About Personal Branding
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31
Quiet Marketing for Personal Brands: The Strategy Luxury Brands Are Built On
May 25
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Carolynne Alexander
246
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Quiet Marketing for Personal Brands: The Strategy Luxury Brands Are Built On
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18
What Loewe and Burberry Can Teach You About Personal Brand Reinvention
May 1
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Carolynne Alexander
38
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What Loewe and Burberry Can Teach You About Personal Brand Reinvention
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If Chanel Built Your Personal Brand aka How to Chanel Yourself
May 28
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Carolynne Alexander
34
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If Chanel Built Your Personal Brand aka How to Chanel Yourself
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Luxury Brand Storytelling That Sells
Apr 8
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Carolynne Alexander
130
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Luxury Brand Storytelling That Sells
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17
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Luxury Brand Storytelling That Sells
How to use luxury brand storytelling. Even if you’re a team of one, hate talking about yourself, or still feel “too small” to charge what you’re worth.
Apr 8
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Carolynne Alexander
130
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The Business of Luxury
Luxury Brand Storytelling That Sells
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Quiet Marketing for Personal Brands: The Strategy Luxury Brands Are Built On
You’re not bad at marketing... it was just built for someone else. Around here, we use quiet, magnetic strategies. The same ones luxury brands use to…
May 25
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Carolynne Alexander
246
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Quiet Marketing for Personal Brands: The Strategy Luxury Brands Are Built On
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18
JACQUEMUS: How to Break the Rules Like a Luxury Brand Icon
How to build a cult personal brand by defying norms and doing everything the corporate marketing suits told you not to do.
11 hrs ago
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Carolynne Alexander
15
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JACQUEMUS: How to Break the Rules Like a Luxury Brand Icon
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The day I deleted Instagram 🤳🏼
It was an accident and it started with a tantrum and tears.
Jun 10
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Carolynne Alexander
29
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The day I deleted Instagram 🤳🏼
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If Chanel Built Your Personal Brand aka How to Chanel Yourself
Chanel is a masterclass in founder myth and timeless reinvention. Here’s how to steal its luxury codes, mystique, and main character energy for your own…
May 28
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Carolynne Alexander
34
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The Business of Luxury
If Chanel Built Your Personal Brand aka How to Chanel Yourself
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Raise Your Glass, Raise Your Standards – Your First Step to a Luxury Brand Upgrade
When you’re thinking about overhauling your brand, this is where you start. Clarity, conviction, and words that make luxury clients obsessed with…
May 14
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Carolynne Alexander
28
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The Business of Luxury
Raise Your Glass, Raise Your Standards – Your First Step to a Luxury Brand Upgrade
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5
How to Create Obsession Without Algorithms
Why your next level brand doesn’t need another overpriced font pack, a beige Pinterest mood board, or shouting into the Instagram abyss—it needs you…
May 5
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Carolynne Alexander
58
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How to Create Obsession Without Algorithms
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